The reptile market isn’t dead — it’s changing. After a recent expo, I keep hearing people say reptile sales are slowing or the market is crashing. From where I’m standing, that hasn’t been my experience — and in this video I explain why.
This isn’t hype, and it isn’t a flex. It’s a long-term perspective on how the reptile market is evolving, why some breeders are struggling, and why others are still doing very well.
In this video, I break down why the reptile market isn’t dead — it’s filtering and maturing.
After years of giving educational content, species awareness, and long-form explainer videos on YouTube and maintaining a reptile website that continues to rank in Google search results years later, I’ve seen firsthand how authority compounds over time.
While many creators and breeders are saying reptile sales are down, I want to explain why both things can be true at the same time — and why staying visible, consistent, and focused on education matters more now than ever.
This video covers: • Why the COVID reptile boom distorted expectations • Why impulse buyers have disappeared — but serious buyers haven’t • How staying visible when it wasn’t “my time to shine” paid off later • Why chasing trends hurts long-term reptile businesses • How educational reptile content continues to rank in Google years later • Why Wikipedia ranking above you isn’t a loss — it’s validation • The difference between hype and authority in the reptile hobby
This isn’t advice telling anyone what to do — it’s simply an explanation of what worked for me, why it worked, and why the market feels very different depending on where you’re positioned.
If you’re a reptile breeder, hobbyist, importer, or someone thinking long-term about the reptile industry, this video will give you a clearer picture of what’s actually happening right now.
📌 Comment below — are you seeing slow reptile sales, strong sales, or something in between?
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